State Farm

Carrie Brzezinski-Hsu

Brzezinski_Carrie

VP ESPN CreativeWorks and MSI

Anthony Nelson

Nelson Anthony

VP Production

Jay Marrotte

Marotte Jay

Senior Creative Director

Jamie Overkamp

Overkamp Jamie

Creative Director

Andy Truong

People Photo - Truong_Andrew

Writer

 Kyle Wright

Wright Kyle

Senior Director of Production

Nick Aquilino

Aquilino Nick

Associate Producer II

Lisa A. Stokes

Director of Talent Production and Athlete Casting

Nicole Gartner

nicole gartner

Social Media Branded Content Specialist

Chris Duffy

Director of Talent Planning and Management 

Colin Ryan

Manager, Brand Connect

ArtClass Content

Production Company

The Last Dance was one of ESPN's most highly anticipated documentaries ever, so we created a campaign where SportsCenter anchors started looking forward to its release all the way back in 1998. We doctored 90s footage of Kenny Mayne, Keith Olbermann and Linda Cohn and had them predict and look forward to it's release twenty years before it was made, while predicting a few other fun things about the future too.

The Last Dance Hero

Insurance

Post-Production

Production

Basketball

The Last Dance Predictions

The Last Dance Spot Placeholder

The Last Dance Spot

 The Last Dance Social Spot Placeholder

The Last Dance Social Spot

ESPN

Brett Becks

Becks Brett

Director of Branded Integration

Jamie Eschricht

Assoc Dir of Branded Integration

Oriana Bravo

Coordinator

Jillian Wiechmann

Marketing Coordinator

Angela Virsinger

Graphic Artist

Jacob Genen

Jason Berrido

Sports Business Solutions

Karli Cirovski

Trevor McArthur

Courtney Letz

Lauren Hanft

John Enright

Creative Services

Lindsay Reiff

Scott Lodge

Brandon Thomas

Commercial Operations

Julia Padilla

 Paul Wilson

paul wilson

Director MSI

Kaity Craig

Manager MSI

Ed Barredo

Set to be in Las Vegas, ESPN was geared up to broadcast the 2024 NFL draft all from site. With about a month's notice, plans had to quickly change to reflect the environment in which we were living – staying home. We said so long to Vegas and hello to 220+ remote videos from players, coaches, and talents’ homes. Broadcasting all 3 days on ESPN, ABC, and the NFL Network, the first ever virtual NFL draft was produced all from ESPN headquarters in Bristol, CT. Showcasing 20 sponsors throughout 22 brand feature integrations bringing in over 15 million viewers, this year’s NFL Draft showed us that even in unprecedented times, sports will always be there to bring us together.

The NFL Draft 2024 Compilation Featured Image #3

The NFL Draft 2024 Compilation Featured Image #1

The NFL Draft 2024 Compilation Hero

Media

Writing

Football

The NFL Draft 2024 Compilation

2024 NFL Draft Sizzle Hero

2024 NFL Draft Sizzle

Paul Meehan

Meehan Paul

Kim Salatino

Pasqualetto Kim

Associate Creative Director

Genta Nakahara

Nakahara Genta

Janice Algenio

Algenio Janice

Developer

Alex Reid

Reid Alex

Associate Developer

Peter Mulally

Marketing Director

Jason Sharkey

Editor

Kristen Cook

Cook Kristen

Associate Director of Production Operations and Development

Everyone across the sports world, from passionate fans to superstar athletes, is feeling the huge void without live sports. In an effort to provide an outlet for them to share their personal stories – including what they miss most and what their hopes are for the future – ESPN launched a new campaign around #DearSports to bring the community together into the larger conversation and asks: “If you could talk to sports, what would you say?”

The initiative kicked off on Twitter from the @espn account with a tweet encouraging fans to use the hashtag and share what they miss most about sports. ESPN is featuring the videos across TV, audio and digital platforms within relevant programming and markets. [ESPN.com/dearsports](http://promo.espn.com/espn/featured/dearsports/ "ESPN.com/dearsports") serves as the platform for individual letter segments.



William Akoto — PhD